If you are a website owner, you might know that search engine optimization can be very helpful. However, many people are applying the wrong methods to get quick success. Hence, many SEO services in India have identified these wrong techniques.
Well, you can optimize your site for search engines in two ways; white hat SEO or black hat SEO. While the best digital marketing agency implements white hat SEO techniques, many people still use black hat techniques.
In this case, you have to avoid them as much as possible. That’s why we are sharing the top black hat SEO methods you should avoid in this blog. Let’s get started.
What is Black Hat SEO?
Black hat SEO is a tactic that people use to rank websites. However, it’s the wrong way, as black hat techniques don’t work under search engine guidelines. You should be careful before you search for a company that provides website designing in Delhi.
Moreover, some people are trying to manipulate Google’s algorithms. If you apply black hat methods, your website has to face many problems. Moreover, they can also ban your site from top search engines.
Black Hat SEO Techniques to Avoid
Now, you know what black hat SEO is and how it can affect your site. To save your business from such things, you must know about the popular techniques. In the following list, we are sharing top black hat SEO methods you should avoid:
- Private Blog Networks
Private Blog Networks were very popular among new companies. This technique is popular for link-building. Well, PBN is popularly known as ‘link farms’. However, using this method can create a lot of problems for your website. So, you should choose guest blogging instead of getting a PBN membership.
- Keyword Stuffing
Keyword stuffing is another black hat SEO process. By doing keyword stuffing, people stuff a webpage with a number of keywords. So, they can fool the search engines. Stuffed keywords are shielded from users.
- Spam Comments
Well, spam commenting is one of the worst ways to promote a website. If you are doing regular spam comments on some websites, they can block your access. On the other hand, your website can get affected by this method.
- Article Spinning
Another popular black hat SEO technique is article spinning. There are sites on the internet where you can spin articles. In most cases, these articles are not created for humans.
- Buying Backlinks
One of the worst SEO techniques is buying backlinks. Many people are providing spammy links for SEO. You shouldn’t fall for these things. In simple words, buying backlinks is SEO cheating.
- 6. Social Media Spamming
Just like spam commenting, social media spamming is a top black hat SEO method. Well, promoting your website via social media platforms is good. However, you should not spam there with the same link.
In simple words, cloaking means you are creating two versions of content; one for humans and another one for search engine spiders. If you continue this process for a longer period, you have to face a lot of problems.
- Hidden Text
People use hidden text for very graphic websites. Well, the hidden text means the page won’t get visitors. It’s not good for a website at all. So, you have to avoid this technique.
You see, implementing black hat SEO techniques can be harmful to your website. That’s why you always have to be careful. Search engine optimization is a long process but it can give an effective result. So, you have to be patient from the beginning.